Shanghai Xijiao International Agricultural Product Exhibition and Direct Sales Center (“Xijiao Exhibition Center” for short) is located at Huaxin Town of Qingpu District in the western suburb of Shanghai, it is a platform built up in Shanghai to serve the innovation of agriculture, rural areas and farmers in the whole country. The center covers an area of 4 hectares, with a floor space of 45,000 square meters. With the geographic advantages of the adjacent Grand Hongqiao Commercial Circle and the convenient traffic of the nearby expressways to Beijing, Changzhou, Shenyang and Hainan, the center is gaining popularity and influence with each passing day. Xijiao Exhibition Center adheres to the “brand-based” development strategy for agricultural and by-products, to meet the demand from citizens with rich and high quality agricultural products. Now it has 46 pavilions for overseas and domestic exhibitions, covering 27 regions of the country including Taiwan and Hong Kong, and 22 countries and regions of America, Europe, Asia and Oceania, to exhibit and sell over 10000 famous, special and high quality agricultural and by-products in 11 categories. In 2015, the center received citizens for over 100,000 person-times for visit and shopping, and the sales amount via the transaction system of this center reached 53 million yuan. At present, Xijiao Exhibition Center has been listed as a recommended unit for agricultural tourism in Shanghai, and one of the fifth batch of key leading enterprises for agriculture industrialization in Shanghai.